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Visit the handbook for course and unit information for previous study periods.
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Introduces students to the fundamental principles and practices of marketing in a hospitality context. Students focus on the marketing mix, market segmentation, and the 7Ps in services development as the foundation of marketing strategies.
https://www.scu.edu.au/study/units/hotl1005/2024/Introduces students to digital information and operating technologies in the hospitality industry. Students focus on how information and technology systems inform strategy, facilitate performance reporting and analysis, and drive operating
https://www.scu.edu.au/study/units/hotl3006/2024/Introduces students to the foundation principles and practices of accounting and finance for the hotel industry. Students focus on how financial and management information is used for planning, measurement and control.
https://www.scu.edu.au/study/units/hotl1002/2024/Introduces students to the fundamental principles and practices of marketing in a hospitality context. Students focus on the marketing mix, market segmentation, and the 7Ps in services development as the foundation of marketing strategies.
https://www.scu.edu.au/study/units/hotl1005/2025/Introduces students to digital information and operating technologies in the hospitality industry. Students focus on how information and technology systems inform strategy, facilitate performance reporting and analysis, and drive operating
https://www.scu.edu.au/study/units/hotl3006/2025/Introduces students to the foundation principles and practices of accounting and finance for the hotel industry. Students focus on how financial and management information is used for planning, measurement and control.
https://www.scu.edu.au/study/units/hotl1002/2025/Introduces students to the principles and practices of convention and exhibition planning. Students focus on planning the coordination of key parties including: venue, catering and audio visual service providers and the conveners and exhibitors
https://www.scu.edu.au/study/units/hotl2003/2024/Introduces students to the principles and practices of convention and exhibition planning. Students focus on planning the coordination of key parties including: venue, catering and audio visual service providers and the conveners and exhibitors
https://www.scu.edu.au/study/units/hotl2003/2025/Introduces students to the principles and practices of “action research” as an informed and structured process of enquiry, analysis, synthesis, communication and implementation within the hospitality industry. Student focus on the mechanics
https://www.scu.edu.au/study/units/hotl3003/2024/Introduces students to the principles and practices of “action research” as an informed and structured process of enquiry, analysis, synthesis, communication and implementation within the hospitality industry. Student focus on the mechanics
https://www.scu.edu.au/study/units/hotl3003/2025/