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Provides students with the insights and skills entrepreneurs require to create new ventures. Introduces the process of identifying new business opportunities and informs how to select a suitable business model, protect key intellectual properties,
https://www.scu.edu.au/study/units/busn3011/2024/Provides students with the insights and skills entrepreneurs require to create new ventures. Introduces the process of identifying new business opportunities and informs how to select a suitable business model, protect key intellectual properties,
https://www.scu.edu.au/study/units/busn3011/2025/In this unit we explore the crucial role of business in solving social and environmental problems whilst remaining economically viable in the long term. Innovative business models guide the creative transformation of business including the
https://www.scu.edu.au/study/units/busn3002/2024/In this unit we explore the crucial role of business in solving social and environmental problems whilst remaining economically viable in the long term. Innovative business models guide the creative transformation of business including the
https://www.scu.edu.au/study/units/busn3002/2025/Service design thinking employs a human-centred approach to understand, create and improve product and service experiences. Design research methods and tools are used to identify and investigate contemporary service problems, applying design
https://www.scu.edu.au/study/units/busn2010/2024/Service design thinking employs a human-centred approach to understand, create and improve product and service experiences. Design research methods and tools are used to identify and investigate contemporary service problems, applying design
https://www.scu.edu.au/study/units/busn2010/2025/Introduces students to the world of modern marketing – creating and delivering value in both profit and non-profit organisations. Examines strategic marketing planning and analysis within a dynamic environment, buying behaviour, target market
https://www.scu.edu.au/study/units/mrkt1001/2024/Introduces students to the world of modern marketing – creating and delivering value in both profit and non-profit organisations. Examines strategic marketing planning and analysis within a dynamic environment, buying behaviour, target market
https://www.scu.edu.au/study/units/mrkt1001/2025/Introduces students to real-world problem solving in business, management and technology contexts. Through teaching-directed activities students will first learn the skills needed for effective problem solving. Experiential methods are then
https://www.scu.edu.au/study/units/busn1006/2024/Introduces students to real-world problem solving in business, management and technology contexts. Through teaching-directed activities students will first learn the skills needed for effective problem solving. Experiential methods are then
https://www.scu.edu.au/study/units/busn1006/2025/