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Develops students' understanding of marketing in the digital environment. Business today is increasingly confronted with the need to participate in and manage a real-time digital environment. Marketers are expected to adopt digital mindsets and
https://www.scu.edu.au/study/units/mrkt6002/2025/Provides students with a thorough introduction to the institutions and processes which have formed and influence the ongoing development of law in Australia, including their history, context and contemporary relevance. The unit also equips
https://www.scu.edu.au/study/units/laws6001/2025/Provides students with a thorough introduction to the institutions and processes which have formed and influence the ongoing development of law in Australia, including their history, context and contemporary relevance. The unit also equips
https://www.scu.edu.au/study/units/laws6001/2024/Introduces students to key theories and concepts in management communication. Develops students’ skills to become effective business and academic communicators, writers and speakers. Students will learn to prepare clear and powerful messages,
https://www.scu.edu.au/study/units/busn5005/2025/Introduces students to the global legal system, and specifically global business law. It is important for all persons who are working in, or would like to work in, global business in some form, whether it be in exporting or importing of goods
https://www.scu.edu.au/study/units/laws6003/2025/Introduces students to the legal system, business law and corporations law. It is important for all persons, accountants and business administrators to have an appreciation of the role played by law in regulating society and the business community
https://www.scu.edu.au/study/units/legl5003/2025/Introduces students to the legal system, business law and corporations law. It is important for all persons, accountants and business administrators to have an appreciation of the role played by law in regulating society and the business community
https://www.scu.edu.au/study/units/legl5003/2024/Introduces students to the theory and practice of Organisational Behaviour (OB). Central to this objective is the study of OB at three levels of analysis — 1) Individual, 2) Group, and 3) System. Collectively this structure provides the
https://www.scu.edu.au/study/units/mgmt5002/2024/Introduces students to the theory and practice of Organisational Behaviour (OB). Central to this objective is the study of OB at three levels of analysis — 1) Individual, 2) Group, and 3) System. Collectively this structure provides the
https://www.scu.edu.au/study/units/mgmt5002/2025/Introduces students to the Australian tax system. This subject seeks to provide you with an understanding and knowledge of the theory and practice of tax law in Australia. More specifically, this subject is designed to enable you to understand
https://www.scu.edu.au/study/units/laws6010/2024/