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Visit the handbook for course and unit information for previous study periods.
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Introduces students to the world of modern marketing – creating and delivering value in both profit and non-profit organisations. Examines strategic marketing planning and analysis within a dynamic environment, buying behaviour, target market
https://www.scu.edu.au/study/units/mrkt1001/2024/Introduces students to the world of modern marketing – creating and delivering value in both profit and non-profit organisations. Examines strategic marketing planning and analysis within a dynamic environment, buying behaviour, target market
https://www.scu.edu.au/study/units/mrkt1001/2025/Covers the fundamentals of starting a business from scratch, building and sustaining that business, and continually renewing and refreshing the business.
https://www.scu.edu.au/study/units/busn1004/2024/Covers the fundamentals of starting a business from scratch, building and sustaining that business, and continually renewing and refreshing the business.
https://www.scu.edu.au/study/units/busn1004/2025/Introduces students to learning skills for university study, communication skills, and reading and writing conventions within university discipline focused study. Students will develop understanding of, and skills in, digital literacies within
https://www.scu.edu.au/study/units/educ1001/2024/Introduces students to learning skills for university study, communication skills, and reading and writing conventions within university discipline focused study. Students will develop understanding of, and skills in, digital literacies within
https://www.scu.edu.au/study/units/educ1001/2025/Critically analyses the role of the founder from business startup to maturity. Students explore the evolution of the startup process and build their entrepreneurial knowledge across various contexts of leadership, building teams, managing
https://www.scu.edu.au/study/units/busn2009/2024/Critically analyses the role of the founder from business startup to maturity. Students explore the evolution of the startup process and build their entrepreneurial knowledge across various contexts of leadership, building teams, managing
https://www.scu.edu.au/study/units/busn2009/2025/Introduces students to the principles and practices of accommodation operations in the hospitality industry. Students focus on the target markets, and the Guest Cycle.
https://www.scu.edu.au/study/units/hosp1002/2024/Introduces students to the principles and practices of accommodation operations in the hospitality industry. Students focus on the target markets, and the Guest Cycle.
https://www.scu.edu.au/study/units/hosp1002/2025/