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11 - 20 of 70 search results
11 - 20 of 70 search results
Visit the handbook for course and unit information for previous study periods.
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Equips students with the skills and capacity to manage and inform their own professional identity in contemporary business careers. Students will explore techniques, tools and processes that will provide the background and context for career
https://www.scu.edu.au/study/units/hotl5007/2024/Introduces students to the fundamental principles and practices of marketing in a hospitality context. Students focus on the marketing mix, market segmentation, and the 7Ps in services development as the foundation of marketing strategies.
https://www.scu.edu.au/study/units/hotl1005/2024/Provides a student with knowledge of how consumers make decisions including what is consumed, how this effects our self and social identity, and what this means for marketing practitioners, public policy makers and consumers themselves. Decision
https://www.scu.edu.au/study/units/mrkt2001/2024/Provides a student with knowledge of how consumers make decisions including what is consumed, how this effects our self and social identity, and what this means for marketing practitioners, public policy makers and consumers themselves. Decision
https://www.scu.edu.au/study/units/mrkt2001/2025/Introduces students to the foundation principles and practices of accounting and finance for the hotel industry. Students focus on how financial and management information is used for planning, measurement and control.
https://www.scu.edu.au/study/units/hotl1002/2024/Introduces students to the fundamental principles and practices of marketing in a hospitality context. Students focus on the marketing mix, market segmentation, and the 7Ps in services development as the foundation of marketing strategies.
https://www.scu.edu.au/study/units/hotl1005/2025/Introduces students to the convention, events, meetings and exhibition, festivals and special events industry. Students focus on the motives, stakeholders, resources and processes involved in staging these events and their commercial, social
https://www.scu.edu.au/study/units/hotl2012/2024/Introduces students to the foundation principles and practices of accounting and finance for the hotel industry. Students focus on how financial and management information is used for planning, measurement and control.
https://www.scu.edu.au/study/units/hotl1002/2025/Focuses on developing User Experience (UX) enabling students to design and develop interactive web-based applications. This unit provides students with the knowledge and skills to analyse different types of interactivity, apply UX design
https://www.scu.edu.au/study/units/prog2001/2024/Focuses on developing User Experience (UX) enabling students to design and develop interactive web-based applications. This unit provides students with the knowledge and skills to analyse different types of interactivity, apply UX design
https://www.scu.edu.au/study/units/prog2001/2025/