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Covers fundamental concepts, principles and best practices in User Experience (UX) design. This unit equips students with foundation knowledge and skills to apply principles of UX design and best practices in analysing and evaluating
https://www.scu.edu.au/study/units/isys5003/2024/Covers fundamental concepts, principles and best practices in User Experience (UX) design. This unit equips students with foundation knowledge and skills to apply principles of UX design and best practices in analysing and evaluating
https://www.scu.edu.au/study/units/isys5003/2025/Develops students' understanding of marketing in the digital environment. Business today is increasingly confronted with the need to participate in and manage a real-time digital environment. Marketers are expected to adopt digital mindsets and
https://www.scu.edu.au/study/units/mrkt6002/2024/Develops students' understanding of marketing in the digital environment. Business today is increasingly confronted with the need to participate in and manage a real-time digital environment. Marketers are expected to adopt digital mindsets and
https://www.scu.edu.au/study/units/mrkt6002/2025/Introduces students to the concepts and practice of auditing, the way the profession has developed and the way the profession is meeting current business and social needs. In addition, the use of statistical techniques and EDP systems in auditing
https://www.scu.edu.au/study/units/acct3004/2024/Introduces students to the concepts and practice of auditing, the way the profession has developed and the way the profession is meeting current business and social needs. In addition, the use of statistical techniques and EDP systems in auditing
https://www.scu.edu.au/study/units/acct3004/2025/Introduces students to the principles and practices of strategic management and its application to the hospitality industry. Students focus on identifying and analysing current and emerging threats and opportunities and, in response to this
https://www.scu.edu.au/study/units/hotl3001/2024/Introduces students to the principles and practices of strategic management and its application to the hospitality industry. Students focus on identifying and analysing current and emerging threats and opportunities and, in response to this
https://www.scu.edu.au/study/units/hotl3001/2025/Equips students with the skills and capacity to manage and inform their own professional identity in contemporary business careers. Students will explore techniques, tools and processes that will provide the background and context for career
https://www.scu.edu.au/study/units/hotl5007/2024/Introduces students to the fundamental principles and practices of marketing in a hospitality context. Students focus on the marketing mix, market segmentation, and the 7Ps in services development as the foundation of marketing strategies.
https://www.scu.edu.au/study/units/hotl1005/2024/