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Provides opportunities to apply established strategy frameworks and tools to contemporary organisational contexts to understand the pursuit of sustainable competitive advantage. The unit encourages students to critically engage with the latest
https://www.scu.edu.au/study/units/busn3001/2024/Provides opportunities to apply established strategy frameworks and tools to contemporary organisational contexts to understand the pursuit of sustainable competitive advantage. The unit encourages students to critically engage with the latest
https://www.scu.edu.au/study/units/busn3001/2025/Introduces students to the world of modern marketing – creating and delivering value in both profit and non-profit organisations. Examines strategic marketing planning and analysis within a dynamic environment, buying behaviour, target market
https://www.scu.edu.au/study/units/mrkt1001/2024/Introduces students to the world of modern marketing – creating and delivering value in both profit and non-profit organisations. Examines strategic marketing planning and analysis within a dynamic environment, buying behaviour, target market
https://www.scu.edu.au/study/units/mrkt1001/2025/Students are introduced to the Australian legal system. Students also gain an understanding of several key areas of law relating to business and commerce including tort law (negligence and misrepresentation) and business structures. Because
https://www.scu.edu.au/study/units/legl1003/2024/Students are introduced to the Australian legal system. Students also gain an understanding of several key areas of law relating to business and commerce including tort law (negligence and misrepresentation) and business structures. Because
https://www.scu.edu.au/study/units/legl1003/2025/Introduces participants to research related to the real world and opportunities in industry. Participants will learn about the research process, identify a suitable issue for research, and identify suitable research tools to address the issue.
https://www.scu.edu.au/study/units/proj6002/2024/Introduces participants to research related to the real world and opportunities in industry. Participants will learn about the research process, identify a suitable issue for research, and identify suitable research tools to address the issue.
https://www.scu.edu.au/study/units/proj6002/2025/Teaches students the tools and strategies to present data analytics insight in a clear and accessible manner to aid decision-making. Focuses heavily on practice-based learning where students repeat the cycle of practice, feedback and
https://www.scu.edu.au/study/units/info2001/2024/Teaches students the tools and strategies to present data analytics insight in a clear and accessible manner to aid decision-making. Focuses heavily on practice-based learning where students repeat the cycle of practice, feedback and
https://www.scu.edu.au/study/units/info2001/2025/