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Visit the handbook for course and unit information for previous study periods.
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Explores strategies used in marketing communications with an emphasis on branding. Topics cover the nature of today's modern marketing communication tools, including social media and examine their practical implementation for communication
https://www.scu.edu.au/study/units/mrkt2004/2024/Explores strategies used in marketing communications with an emphasis on branding. Topics cover the nature of today's modern marketing communication tools, including social media and examine their practical implementation for communication
https://www.scu.edu.au/study/units/mrkt2004/2025/Focuses on developing User Experience (UX) enabling students to design and develop interactive web-based applications. This unit provides students with the knowledge and skills to analyse different types of interactivity, apply UX design
https://www.scu.edu.au/study/units/prog2001/2024/Focuses on developing User Experience (UX) enabling students to design and develop interactive web-based applications. This unit provides students with the knowledge and skills to analyse different types of interactivity, apply UX design
https://www.scu.edu.au/study/units/prog2001/2025/Introduces students to the convention, events, meetings and exhibition, festivals and special events industry. Students focus on the motives, stakeholders, resources and processes involved in staging these events and their commercial, social
https://www.scu.edu.au/study/units/hotl2012/2025/Examines contemporary issues facing talent and culture management within hospitality. In the context of the hotel industry, students will explore elements including talent and culture strategy, end-to-end workforce planning, talent acquisition
https://www.scu.edu.au/study/units/hotl6003/2024/Equips students with the skills necessary to understand and actively manage programming and programmed systems. Explores concepts such as outsourcing, testing, system procurement, system integration and implementation management. In addition,
https://www.scu.edu.au/study/units/isys3001/2024/Equips students with the skills necessary to understand and actively manage programming and programmed systems. Explores concepts such as outsourcing, testing, system procurement, system integration and implementation management. In addition,
https://www.scu.edu.au/study/units/isys3001/2025/Introduces students to the dynamic and challenging area of food and beverage operations. Students focus on the key operational activities and regulatory obligations of a food and beverage operation and how they impact the guest experience.
https://www.scu.edu.au/study/units/hosp1003/2024/Introduces students to the dynamic and challenging area of food and beverage operations. Students focus on the key operational activities and regulatory obligations of a food and beverage operation and how they impact the guest experience.
https://www.scu.edu.au/study/units/hosp1003/2025/