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Visit the handbook for course and unit information for previous study periods.
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Equips students with the skills and capacity to manage and inform their own professional identity in contemporary business careers. Students will explore techniques, tools and processes that will provide the background and context for career
https://www.scu.edu.au/study/units/hotl5007/2024/Evaluates the models and frameworks for innovation and entrepreneurial thinking, including business models, design processes, intra- and entrepreneurship and associated theoretical paradigms. Students will explore idea generation, creative design
https://www.scu.edu.au/study/units/hotl6007/2024/Examines the concept of sustainability from environmental , economic, social- cultural and historical perspectives. Students are introduced to sustainability issues facing the Tourism and Hospitality industries and strategic sol
https://www.scu.edu.au/study/units/hotl5004/2024/Examines major conceptual frameworks and applications that support the identification, creation, development and retention of the contemporary hotel customer. Students examine traditional versus contemporary marketing methods, customer
https://www.scu.edu.au/study/units/hotl6002/2024/Challenges students to reimagine the diversity of disruptive agencies, including cultural, political, social and technological structures that exist within hospitality contexts. Students will explore the changing supply and nuanced demand options
https://www.scu.edu.au/study/units/hotl6004/2024/Examines the socio-cultural, economic and global drivers of operational effectiveness across contemporary hotel structures. An exploration of tourist, guest and customer requirements will enable students to adapt to the complex dynamics of
https://www.scu.edu.au/study/units/hotl5001/2024/Demonstrate the knowledge and skills needed to apply research for real-life industry/business problems and solutions that support business decision making and outcomes. Students utilise knowledge gained from earlier units to prepare and present a
https://www.scu.edu.au/study/units/hotl6013/2024/